Utopia;
Belgian Beer & Bistro

This guy takes on the Duvel Challenge: Drink 10 Duvels in 1 hour. After you've finished the last Duvel you have to stay awake for 30 minutes without falling over, puking, or going to the bathroom. If you succeed, you get the contents of the entry-fee pot. So far nobody has ever succeeded... Please, if you think you're a better drinker than the guy in this video, go ahead and make your own Duvel challenge clip! It's essential that you do it with Duvel, and not some other pussy drink... Note the irony of "Highway To Hell" playing as the second song

directed by Jonathan Glazer

Duvel roughly translates as "devil" or the devil's beer. Speaking from past experience, this brew has indeed major demonic properties.